Design graphique • Design de logo • Marque • Premium

Design de logo

Un logo premium, lisible immédiatement et efficace partout.

Nous concevons des logos clairs, distinctifs et prêts production—web, social, produit, print et motion. Pas de bruit. Un signe fort avec un système.

Signe principalIcon markVariantesFichiers prod

Ce que vous obtenez avec un logo Smartechor

Un logo doit fonctionner à toutes tailles, sur tous fonds et sur tous canaux. Nous livrons un système complet—pas juste un fichier.

DELIVERABLE
Logo system (primary + secondary)

Horizontal and vertical lockups, plus responsive variants for small formats.

DELIVERABLE
Icon mark (for favicons & apps)

A clean symbol that stays recognizable at 16–48px and beyond.

DELIVERABLE
Dark/Light variants

Versions for light and dark backgrounds with usage rules.

DELIVERABLE
Clear space & minimum sizes

Spacing and minimum size rules so the logo always looks professional.

DELIVERABLE
Production-ready files

SVG, PDF, PNG (transparent), plus web/print variants.

DELIVERABLE
Mini guidelines (PDF)

Short usage rules: backgrounds, colors, examples, and do/don’t.

WHAT MAKES A GREAT LOGO
Clarity + distinctiveness + technical discipline

A logo must read well small, look premium large, and ship with correct files for every real-world use.

  • Optical alignment & balance
  • Simplicity without losing character
  • Strong silhouette (recognizable)
  • Variant system (dark/light, small)
LOGO TYPES
We choose what fits your business

Depending on industry and usage, your logo can be a wordmark, monogram, symbol, or a combination.

Wordmark
Designed to work in real formats.
Monogram
Designed to work in real formats.
Symbol mark
Designed to work in real formats.
Combination mark
Designed to work in real formats.

Pourquoi choisir Smartechor pour le logo

Parce que le logo doit être premium et performant : clarté, mémorisation, scalabilité et livraison technique correcte.

PREMIUM MINIMALISM
Premium minimalism

Clean mark with strong hierarchy—no unnecessary detail that breaks in small sizes.

DISTINCTIVENESS
Distinctiveness

Designed to be remembered. We don’t ship generic template logos.

SCALABILITY
Scalability

Works at 16px and on billboards—with the same clarity and balance.

TECHNICAL CORRECTNESS
Technical correctness

Files are ready for web, print, and product—no production surprises.

YOU GET A SYSTEM
You get a system

Not a single PNG. You get variants and rules.

READY TO DEPLOY
Ready to deploy

Web, print, apps, social—covered.

PREMIUM IMPRESSION
Premium impression

Clean, modern, and trustworthy brand signal.

Forfaits & tarifs

Choisissez selon votre stade actuel. Vous pourrez upgrader vers un système d’identité plus large.

PACKAGE
Starter Logo
STARTING AT
$1,400

A premium, clean logo system for fast launches.

INCLUDES
  • Primary logo + icon mark
  • Light/dark variants
  • SVG/PDF/PNG files (transparent)
  • Mini guidelines (PDF)
  • 1 revision round
Best for: New brands • Landing pages • MVPs
Note: starting prices; final scope depends on complexity, industry, and variants.
MOST POPULAR
Professional Logo System
STARTING AT
$2,600

The most chosen: scalable system with polished variants and rules.

INCLUDES
  • Everything in Starter
  • Secondary lockup (horizontal/vertical)
  • Clear space + minimum sizes
  • Social avatar + cover (starter set)
  • 2–3 revision rounds
Best for: SMBs • Agencies • B2B services
Note: starting prices; final scope depends on complexity, industry, and variants.
PACKAGE
Signature Logo + Launch Kit
STARTING AT
$4,300

For brands that want a strong mark plus launch-ready assets.

INCLUDES
  • Everything in Professional
  • Pattern / texture asset (brand detail)
  • Extended social kit (8–12 templates)
  • Email signature (HTML)
  • 3–4 revision rounds
Best for: Launch campaigns • Product brands • Scale
Note: starting prices; final scope depends on complexity, industry, and variants.

Notre méthode (rapide, structurée, mesurable)

Étapes claires, itérations rapides et assets prêts production—pour lancer immédiatement.

01
Brief & references

We define goals, audience, competition, and style. We align on what the logo must communicate in 2 seconds.

02
Concepts

We propose a few strong directions (not 30 random variants). We pick the best through structured feedback.

03
Refinement

We refine proportions, spacing, optical alignment, and variants. Everything becomes a system.

04
Delivery

We deliver all formats and mini guidelines. Ready for production immediately.

QUALITY
Optics + correct variants

The difference between ‘okay’ and premium is optics: spacing, balance, alignment, and variant system.

  • Clear space + minimum sizes
  • Dark/light rules
  • App-ready icon mark
  • No production guesswork
NEXT STEP
After the logo: identity and templates

If you want a full system (docs, templates, guidelines), the natural next step is Corporate Identity.

  • Guideline PDF
  • Document templates
  • Email signature
  • Social & marketing kit

Questions fréquentes

Réponses claires avant de démarrer.

How many concepts do I get?

We focus on quality, not quantity. Instead of 30 weak variations, you’ll get a few strong strategic directions—then we quickly select the best.

Do I get all files for web and print?

Yes. We deliver SVG/PDF/PNG variants (dark/light, transparent) and a mini guideline so usage stays consistent.

Can you design only an icon mark for an app?

We can, but we recommend a primary lockup too. An icon without a system usually leads to inconsistency later.

How long does a logo project take?

Typically 5–15 business days depending on package and feedback speed. Fastest results come from clear goals and quick iteration.

Can you expand from logo into a full identity later?

Yes. The logo system becomes the foundation. We can expand into Corporate Identity and a full brand system anytime.

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